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What does it mean to use top-down adoption in my company for AI

If you're trying to use AI in your company, you may have heard the phrase “top-down adoption.” That just means starting with leadership. But what does that really look like?

At SOLVD, we help companies use AI in ways that make a real difference. Here’s how top-down adoption works in plain language.

First: Know How Your Business Works

Before using AI, you need to understand how your company runs day-to-day.

“You gotta know what your processes are,” — Evan Connell, Consulting Manager at SOLVD

This means looking at how tasks are done across teams — like sales, support, or customer service. If you don’t know what’s already happening, it’s hard to know where AI can help.

Next: Find Easy Wins

Once you know your process, look for tasks that AI can do for you. These are usually simple, repeatable tasks like sending emails or organizing data.

“Some tasks are low-hanging fruit — easy wins with big returns.” — Evan Connell, Consulting Manager at SOLVD

Start with the easy stuff. You’ll see results faster, and it helps build confidence.

Use Tools That Talk to Each Other

For AI to work well, you need two things: clean data and a solid system to run things. If your information is messy, the AI can’t do its job well.

“Garbage in, garbage out.” — Evan Connell, Consulting Manager at SOLVD

And if your tools don’t connect — like Salesforce, Zapier, or Make.com — you won’t get the full benefit of automation.

Don’t Rush It

Top-down adoption doesn’t mean doing everything at once. It means leaders start the process and help teams move forward, step by step. Fix one thing. Test it. Then move on to the next.

“If you can get that documentation in place, nice clean data, and a consistent automation platform... then so many options open themselves up.” — Evan Connell, Consulting Manager at SOLVD

Let’s Make It Happen

Top-down AI adoption isn’t about doing more. It’s about doing the right things — faster and smarter. Start small. Stay focused. Build a strong foundation.

Want Help Getting Started?

SOLVD helps companies grow by using Salesforce and AI to automate work. We’ll show you how to get started with a smart plan.

👉 Book a Free Strategy Call

Let’s find the best first step for your business.